Melanoma Research Alliance

Client Category: Nonprofit

Service Category: Writing + Editing; Graphic + Web Design; Marketing + Communications Strategy;

Impact collaborated with the Melanoma Research Alliance (MRA) to develop a theme for their annual report and to interview key stakeholders—from staff, patients, researchers, clinicians, and partners—to develop informational copy and moving vignettes about the pivotal role MRA has played in individual lives as well as the global response to melanoma. Through graphic and web design, Impact was able to showcase key clinical breakthroughs, funding goals, and programmatic achievements as well as underscore how MRA has stayed steadfast in its mission. The report was used to help inform existing audiences and potential funders and was developed for both print and web.