The Southern Black Policy and Advocacy Network (SBPAN) hired Impact to reinvigorate the visual identity and messaging of their “End Black HIV NOW” campaign. Supported by new funding from the Health Resources and Services Administration (HRSA) and the Centers for Disease Control and Prevention (CDC)’s Ending the HIV Epidemic (EHE) initiative, SBPAN and Impact developed … Read More
Archives
Digital Legal Exchange
The Digital Legal Exchange is a unique, global, nonprofit organization created to teach, apply, and scale digital principles to the legal field. The organization enlisted Impact to develop its brand identity, stylescape, URL icon and icon for mini logo placements on digital assets, branded templates and marketing materials, brand strategy, website design and maintenance protocols, … Read More
Debbie Isenberg Consulting
Debbie Isenberg Consulting needed a comprehensive and clear way to communicate its unique approach to multiple offerings in the field of consulting. Through careful research and design practices, Impact was able to develop a logo along with business guidelines, brand guidelines, and an email signature that speaks directly to the multitude of services represented. Debbie … Read More
NASTAD Infographic and Report
Client Category: Nonprofit Service Category: Graphic + Web Design; Marketing + Comms Strategy; Nonprofit; Research Translation NASTAD reached out to Impact to create a new AIDS Drug Assistance Program (ADAP) Monitoring Report that included conceptualizing design direction, providing design template options, completing the full layout, identifying icons for use in the report, and designing web … Read More
Vanguard Retirement Infographic Series
Vanguard Retirement Infographic Series Grabbing attention of online audiences is an ongoing challenge for businesses and organizations trying to reach consumers. Infographics use visuals to simplify complex data and present it in an easy-to-understand, memorable format. Vanguard, one of the world’s largest investment management companies, reached out to Impact to establish the visual direction for … Read More
SelectHealth
SelectHealth, an HIV Medicaid special-needs plan, lacked brand awareness among its target audience despite producing better health outcomes than its competitors. To help SelectHealth increase awareness and achieve a better market position, Impact rebranded the Medicaid plan. As part of our formative research, we interviewed key staff and conducted focus groups to assess brand awareness … Read More
Higher Talent Executive Search
Like many other industries, the legal industry is experiencing a fundamental transformation. The field is becoming more tech-enabled, multi-disciplinary, and data-driven, requiring different mindsets, skills, and career paths for lawyers. Higher Talent Executive Search, one of the nation’s most respected search firms in the higher education and nonprofit sectors, enlisted Impact to help develop a … Read More
Getting to Zero
Community-based organizations (CBOs) with a mission to end HIV in the United States often rely on technical assistance (TA) services like strategic planning, community mobilization, and grant writing to spur change in sustainable ways. AIDS United’s “Getting to Zero” CDC-funded TA and capacity building program enlisted Impact’s strategic marketing and communications teams to encourage organizations … Read More
Advancing Leadership in Public Health Social Work
Advancing Leadership in Public Health Social Work Despite an increased need for multidisciplinary professionals with both social work and public health backgrounds, to date, no one had studied the uniformity or common core characteristics between dual degree programs across the United States. The Advancing Leadership in Public Health Social Work Project was a one-year research … Read More
IHIP
Integrating HIV Innovative Practices Impact helped spearhead the launch and execution of the Integrating HIV Innovative Practices (IHIP) project. IHIP is funded by the U.S. Department of Health and Human Services (HHS), Health Resources and Services Administration (HRSA), HIV/AIDS Bureau (HAB). The project seeks to increase visibility, awareness, and replication of evidence-informed interventions from HAB’s … Read More