CAI Impact was engaged to provide a company-wide branding retreat to more than 100 CAI staff, as well as support development of the CAI website design and marketing brochure. Impact conducted key informant interviews as well as brand and key persona exercises. Impact integrated photography, iconography, tailored messaging, and client testimonials into the brochure and … Read More
Integrating HIV Innovative Practices Impact helped spearhead the launch and execution of the Integrating HIV Innovative Practices (IHIP) project. IHIP is funded by the U.S. Department of Health and Human Services (HHS), Health Resources and Services Administration (HRSA), HIV/AIDS Bureau (HAB). The project seeks to increase visibility, awareness, and replication of evidence-informed interventions from HAB’s … Read More
Positive Voices As part of an extensive, multi-year contract, Impact developed a range of communications products, including a historical website and video series chronicling the history of the Ryan White HIV/AIDS Program. The “positive voices” featured in this multimedia video represent a fraction of the vast chorus of Ryan White consumers—who come from every culture, … Read More
Center for Integrative Medicine The Center for Integrative Medicine (CIM) engaged Impact to develop a new website design and associated maintenance services as well as launch a social media marketing campaign to increase awareness and drive traffic into their clinic. Impact’s social media work for CIMs has included advertisements and promotions as well as message … Read More
end+disparities The New York State Department of Health, Center for Quality Improvement & Innovation (CQII) looked to Impact Marketing to develop a visual identity, outreach and recruitment strategies, and educational products for its end+disparities Campaign and end+disparities ECHO Learning Collaborative. The work—funded by the U.S. Department of Health and Human Services, Health Resources and Services … Read More